woensdag 5 mei 2010

Second Week

In this second week we have attended two lectures. The first one was from Jeroen van Erp that is the director of Fabrique design office. He came to show us some interesting graphical projects he has been working on the past few years. The second lecture was about the third and fourth chapter of the book Visual Thinking by Colin Ware. In this we also started with the assignment. We choose a sender and a receiver for the poster and divided the different aspects to every group member. Below is some more insight into the sender, receiver and the message we want to bring with to poster.

The Sender: Gemeente Delft who is putting a lot of effort, time and money into this project. They are enthusiastic about the project and its advantages. They are looking forward to the new Train Station that will be created.

Receiver : Inhabitants of Delft who only see the sort term consequences of the rebuilding of the Delft station which are purely negative valued. They are irritated by the fact that it brings so much trouble and they are not aware of the advantages the project will bring along in the future.

Message: Show the advantages of the rebuilding for the future of Delft. In this way Delft will come along with the big cities in Holland and will be prepared for a growth from a village into a big city. Convince the people of Delft that the result of the new plan is worth their irritation and waiting. Enlarge their patience and create a positive feeling instead of a negative feeling concerning the complete mess and rebuilding of the area.

Caressa will be working with the subject of composition, structure and grouping in 2D. Color will be the main subject for the poster of Lysanne. Lotte's poster will be focused on the Third Dimension and Visual Narrative will be the main subject in the poster of Anne.

Now it is time to dive into the literature and lectures and start creating posters that will bring the message.

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